Travel Industry Marketing Conversations

by the folks at ITI Marketing, Inc.

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Posts Tagged ‘social network’

Why 2010 will be the year of Mobile Marketing

Posted by TeamITI on December 16, 2009

President of socialvibe, Joe Marchese, shares his forecast for 2010:  The Year Of Mobile — Finally!

2010 will be the year mobile marketing begins to realize the promise marketers have imagined for so long.  What’s different in 2010? The phones are smarter, the networks are faster, an open development ecosystem is leading to faster innovation, and specialty mobile agencies have built up a solid knowledge base of what works.

The phones are not just faster with bigger screens — which would help all by itself — they are more and more commonly location-aware. Even more important, phones users are aware that their phones are aware of their location. Location awareness and faster network speeds are a huge part of why mobile is moving forward, but both would be meaningless without the third ingredient: the opening up of mobile platforms.

2010 will be the year mobile begins to realize its potential for marketers. Mobile as a platform is in the middle hyper-evolution. The ability to utilize mobile for marketing now exists, but it is evolving so fast it’s hard to create best practices that are repeatable. That’s what 2010 will be all about. There will be some huge success in mobile that will point everyone in the right direction.

Read the full article here!

Posted in Articles & Research, Facts, Figures & Trends | Tagged: , , , , , , , , , | Leave a Comment »

Growth of Social Networking Websites

Posted by TeamITI on April 13, 2009


The Internet is considered as the largest source of latest information. Nowadays, the Internet is becoming something more than just a place to find information.

Since the development of the first social networking website, Classmates, in 1995, the popularity of this kinda websites has steadily increased.  One of the main reasons for the quick growth of the social networking websites is because they are easy to use. People with little or even no knowledge about the internet can use these social networking websites with ease.


Social networking will go mobile and is poise for a spectacular growth in next five years. Mobile social networking is expected to grow in a higher rate and attract much more users. Whatever, Social networking has made people use Internet more than ever before. This makes the social networking websites act as a catalyst for the growth of Intenet.

Read entire article here.

Posted in Mobile Marketing, Social Media | Tagged: , , , | Leave a Comment »

Facebook – bridging the generation gap?

Posted by TeamITI on March 9, 2009

facebookSocial networks display the power of organization and the power of the individual. No matter where you come from, whether you’re a college student in a small town in Indiana, a working mom in the suburbs, or a political leader in Washington, D.C., everyone is connected through a social network where relationships (both social and professional) can be fostered, where individuals can become part of something larger than themselves, and where causes can be advanced. Each person gets one profile. What will you do with yours?

Read this blog post by Joey discussing the migration of a college-students-only to an inclusive professional social network.

Posted in Articles & Research, Social Media | Tagged: , , | Leave a Comment »