Travel Industry Marketing Conversations

by the folks at ITI Marketing, Inc.

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Posts Tagged ‘online travel user demographics’

Cyber Monday and Beyond – Opportunity for Marketing Exposure

Posted by TeamITI on December 2, 2008

Key facts to remember:

  • A large proportion of your audience is online now throughout December – an opportunity to get your message out in front of many eye balls!
  • Travel reigned as the top online product category, with 70% of respondents reporting making their last travel purchase online.
  • Click here to see marketing charts that show the Top 10 Map websites, Top 10 Travel Destination and Accommodations websites.

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With only four weeks separating Thanksgiving and Christmas this year, Cyber Monday One (December 1) and Cyber Monday Two (December 8)  may command a greater share of online sales than they have in years past – thus increasing the importance of search marketing for retailers, according to Performics, writes Retailer Daily. Read the rest of this entry »

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